The golden age of beauty

The world of beauty is literally being invaded by metallic products, lately. It’s not just nail polish – we got used to that a while ago already. It’s also eyeshadows, lipsticks and highlighters in every possible shade of the rainbow, as long as it is metal! One color is king of this trend, and that is gold. The precious metal par excellence is what you should go for, especially now, during Christmas festivities and New Year celebrations. The interesting thing about gold is that it is so multifaceted. Did you know you can even eat it? It’s not about tasting it this time around, but really, it also appears in so many forms and uses in the field of beauty.

Makeup is first and foremost, of course. One of the main reasons for this is that it highlights your skin tone, and it fits virtually any kind of skin color: try it, you will see. Gold will also lend your gaze a magnetic quality when worn as a thin sheet on your eyelids, and it will make you look regal when used as powder. A touch of gold on your Cupid’s bow and in the inner corner of the eye will lend a new glow to any look. Choose a cream texture if you want the strongest stroke of color: it’s easy to apply, and if you want more intensity, all you have to do is apply multiple layers.

Aigner SS14
Andrew GN SS17
Barcelona SS17
Barcelona SS17
Barcelona SS17
Barcelona SS17
CG SS17
Elisabetta Franchi FW16-17
Leitmotiv FW16-17
Leitmotiv FW16-17
Leitmotiv FW16-17
Leitmotiv FW16-17
Alexis Mabille SS17
Philipp Plein SS17
Prada SS16
Prada SS16
Richmond FW16-17
Richmond FW16-17
Richmond FW16-17
Ricostru SS17

Thanks to its cosmetic qualities, gold has been commonly used in skincare too, for a long time: it penetrates pores very well, it drains your lymph nodes and it gets rid of blackheads. On top of all this, it kickstarts the cells’ regeneration processes, and stimulates elastin and collagen production, as well as blood circulation. It’s basically a miracle in a jar!

La Prairie Cellular Radiance Perfecting Fluide Pure Gold
Peter Thomas Roth 24K Gold Pure Luxury Lift & Firm Prism Cream
Guerlain L’Or Pure Radiance Face Primer
JULISIS Gold Emulsion Day
ORIBE Gold Envy Luminous Face Mask
BY TERRY Gold Baume de Rose Trio Deluxe
DR SEBAGH Platinum Gold Elixir
CHANTECAILLE Nano Gold Energizing Face Cream
OMOROVICZA Gold Hydralifting Mask
Tatcha Gold Camellia Beauty Oil

The trend right now is in skincare actually, and it’s about gold leaf masks. This treatment was originally conceived in ancient Egypt: legend has it that Cleopatra used to sleep with a gold mask on, in order to preserve her beauty and keep her skin velvety. Some companies got inspiration from Cleopatra’s beauty ritual, and modernized it. So, how do they work? It is very simple: delicately place a few 24k gold leaves on your face, and let them dry until they turn into a mask. Remove everything right after. All you have to do now is try it out!

Mimi Luzon Pure 24k Gold Mask
mimi1
Alessandra Ambrosio
Elsa Hosk
111Skin Gold Brightening Facial Treatment Mask
Iza Goulart
Sara Sampaio
CHANTECAILLE Gold Energizing Eye Recovery Mask
Irina Shayk
Sanne Vloet
Peter Thomas Roth 24K Gold Mask Pure Luxury Lift & Firm Mask

All celebs’ photos courtesy of Mimi Luzon’s Instagram.

from The Blonde Salad
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